Privacy Policy

1. Information We Collect

We may collect the following types of information:

Personal Information

Information you voluntarily provide, including:

• Name
• Email address
• Phone number
• Billing information (if applicable)
• Any information submitted through forms, registrations, or inquiries

Automatically Collected Information

When you visit the Website, we may collect:

• IP address
• Browser type
• Device information
• Pages visited
• Referring URLs
• Cookie and analytics data

2. How We Use Your Information

We may use collected information to:

• Provide information and content about our books, products, and services
• Respond to inquiries
• Process transactions, if you purchase a product or service directly from us (books featured on this Website are sold through third-party retailers such as Amazon, whose own privacy policies apply)
• Send updates or marketing communications (with your consent)
• Improve Website functionality and user experience
• Maintain security and prevent fraud

3. Sharing of Information

We do not sell your personal information.

We may share information with:

• Authorized personnel or contractors assisting in operations
• Trusted service providers (e.g., hosting platforms, payment processors, email systems, analytics providers, and the third-party form provider — LeadConnector — that hosts the contact and newsletter forms on this Website)
• Legal authorities if required by law

All third-party providers are expected to handle data securely and in accordance with applicable privacy laws.

4. Cookies and Tracking Technologies

This Website uses cookies and similar technologies to enhance user experience and analyze traffic.

You may disable cookies through your browser settings. Some Website features may not function properly if cookies are disabled.

Website Analytics and Cookie Preferences

We use Google Analytics 4, managed through Google Tag Manager, to understand website traffic and how visitors interact with our content. Analytics cookies and related processing are managed in accordance with your cookie preferences. You may review or change your choices using the Cookie settings link available on our website.

How this works on this Website:

• When you first visit, a cookie banner asks whether you allow analytics. Until you choose "Allow analytics," Google Tag Manager and Google Analytics are not loaded and no analytics data — cookie-based or cookieless — is sent to Google.
• If you allow analytics, Google Analytics may record information such as pages viewed, traffic sources, approximate location derived from your IP address, device and browser type, and interactions with our content (for example, clicks on links to our Rocket X-Ray product, our books, or our case studies).
• Advertising storage, advertising user data and ad personalization remain denied, even when you allow analytics. We do not use advertising or remarketing cookies on this Website.
• We do not send your name, email address or phone number to Google Analytics.
• Your choice is stored in your browser (local storage) so it can be honored on future visits. If you decline or later withdraw consent, further Google Analytics collection stops and the Google Analytics cookies our website controls are removed.

When you follow a link from this Website to our Rocket X-Ray product, we add non-personal referral parameters to that link (for example, the campaign that brought you here and the page section you clicked) so we can understand which pages are useful.

Some pages load fonts, icons and style files from third-party content-delivery services (such as Google Fonts, cdnjs, jsDelivr and the Tailwind CSS CDN). As with any web request, those services receive your IP address and browser information when delivering the files. Embedded forms are served by our form provider and are governed by that provider's own cookie and privacy practices.

For more information, see Google's explanation of how it uses information from websites and apps that use its services: https://policies.google.com/technologies/partner-sites

5. Email Communications

If you provide your email address, you may receive updates, newsletters, or promotional communications. You may unsubscribe at any time by clicking the unsubscribe link included in emails.

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect personal information. While we strive to protect your data, no system can guarantee absolute security.

7. Data Retention

We retain personal information only as long as necessary for the purposes described in this Policy or as required by law.

You may request deletion of your personal data by contacting us.

8. Your Privacy Rights

Depending on your location, you may have rights under applicable privacy laws, including:

• The right to access your data
• The right to request correction
• The right to request deletion
• The right to restrict or object to processing
• The right to data portability

To exercise these rights, please contact us using the information below.

9. Children's Privacy

This Website is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors.

10. Changes to This Policy

We may update this Privacy Policy periodically. The Effective Date at the top reflects the latest revision. Continued use of the Website constitutes acceptance of any updates.

11. Contact Information

For privacy-related inquiries, please contact: